Women Leadership in Social Media Networking: Cheryl Lawson, Social Media Tulsa

Podcast episode: Sunday February 2nd Listen on Demand Anytime.

Cheryl Lawson, founder Social Media Tulsa

Media research specialists have analyzed the impact of women leaders in social media and social apps. Studies show that women leaders are instrumental in the evolution of stereotypes and shifting demographic trends across multiple categories of social media networks and apps. Women leaders have an impact on media, business, networking, advertising and entertainment. Data shows that women are more active than men on social media, in the number of hours per week, and levels are participation and engagement. Experts believe that since women typically adapt and embrace new technology more easily, they will continue to lead and foreshadow trends in the digital space, and in business. Unlike their male counterparts women typically are more expressive, communicative and willing to engage across multiple platforms and conversations. Inherently more willing to share and bond with friends and strangers in social space, women are leading change in the online space, which translates offline in a variety of ways, particularly supporting their local communities.

I'm pleased to welcome back Cheryl Lawson to my podcast on February 2nd 2020. Cheryl is the founder of Social Media Tulsa, a robust social media networking organization that specializes in social media for events and connecting businesses with social media savvy marketers and influencers. Cheryl has been an innovative leader in her community using this space long before anyone was doing this type of networking. Over the past decade, Cheryl has built an impressive network of influencers who engage with SMTulsa throughout the year to help support the diverse Tulsa community. Her network includes local business, non-profits, individual professionals, and people who just enjoy being part of something bigger. Her Social Media Tulsa event is the premier social media conference brings together small business owners, entrepreneurs, bloggers, visual media artists, social media aficionados to engage, network and build a community that lasts long after the last conference selfie has been taken. No matter where you live, this podcast is relevant to help anyone learn more about how to network and leverage social media for good as a positive force in the community. I have personally observed (and participated) in Cheryl's community and perhaps one of the most impressive aspects is that it continues to thrive and grow for over ten years. Cheryl is an excellent example of a leader who had the inspiration, tenacity and drive to build something to help others and keep it going, constantly innovating along the way. A true model for all who seek relevance in today's challenging and sometimes overwhelming world of social media. 

Cheryl returns to my podcast discuss her unique insights and emerging trends in social media. A must-listen for anyone interested in learning how to put social media platforms to practical use in business/personal life. Find out more about the 2020 SMTULSA Conference limited space is available: March 26, 27 2020 smtulsa.com