Monday, January 26, 2015

Love animals? Help spread the word

Long term readers know how much of an animal advocate I have been most of my life. I enjoy supporting non-profit organizations who help animals and also help educate the general public about animal causes. There is a really awesome PR event coming up on Super Bowl Sunday, a day known for its TV commercials as much as the football. This year the best bowl commercial may just be on Hallmark's Kitten Bowl which precedes the Super Bowl. It is a Public Service Announcement (PSA) that will forever change the way America thinks about cats and dogs.

You might not have planned to watch the Kitten Bowl, but it is something fun to do before the actual Super Bowl starts. If you have kids, a spouse or a girlfriend or family member who likes animals- this is a fun way to kick off the day (pardon the pun).  Even my pal Mariann from Brooklyn is planning to watch the Kitten Bowl. Shout out to Beth Stern who is also a fan of the Kitten Bowl.

Please PLAN to watch the Kitten Bowl on the Hallmark Channel so you can catch this incredible PSA featuring both dogs and cats playing football.


Lucy Pet Foundation's groundbreaking #DogsVsCats football game commercial airing on Super Bowl Sunday, will feature some of the most high-tech CGI special effects ever done using live animals, and is bound to be among the most discussed ads of the year.

I spend most of my time between Burbank and Palm Springs, and have meet/known lots of talented folks from the Entertainment industry. There is already a buzz going about this PSA spot because of who worked on it. The Director of this commercial is someone with a huge amount of talent whose work you probably have seen. Sam Nicholson is one of Hollywood's most acclaimed visual effects wizards, known best for Heroes, 24, The Walking Dead and Star Trek I. 

The special effects of the dogs and cats playing football are so advanced that they’re up for a Guinness World Record for the technical part of creating this awesome commercial. If you love movies, its worth watching the Kitten Bowl just so you can see this guy's incredible special effects. Check it out:


Here is why this matters. The PSA commercial will draw attention to the 80,000 pets euthanized each week in shelters across the US, due to overpopulation. Anyone who loves animals can understand how that is hideous number of animals killed every week for no reason! 

The Lucy Pet Foundation has a multi-targeted solution to pet
overpopulation:
  • Free and Low Cost Mobile Spay & Neuter Clinics across the country (eventually they hope these will all be free)
  • Education
  • Grooming and training of shelter pets to make them more adoptable
  • Working to enact legislation benefitting pets, including banning gas chambers at shelter
So if you love dogs and cats and football, then tell your friends to watch for the Lucy Pet Foundation commercial on Sunday February 1, 2015, during The Kitten Bowl, on the Hallmark Channel at 12/1c.

Want to help? Here's what you can do:
  • Help spread the word to YOUR friends and family to watch the Kitten Bowl
  • Check out the PSA teaser online and share it with your friends on social media so more people see it and talk about it!
This post was brought to you in an effort to raise awareness about Lucy Pet Foundation's upcoming ethical pet population campaign. Lucy Pet Foundation provided all images (other than ours of Gilligan) and information about the commercial, If you are a blogger interested in spreading the word about this campaign, while also enjoying the chance to earn a donation for your favorite rescue, contact bloggers@lucypetfoundation.org and request more information.

1 comment:

Dash Kitten said...

This is a great post thanks for sharing what is a cause close to our hearts. How anyone can not be moved at the end of this stunning commercial I don't know. It hits the heart.

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