Friday, August 13, 2010

PR, Planning, Pitching and Promotions

Today was one of those interesting days at work when I was doing something fun. Without a doubt, my job isn't boring or predictable. My days vary from dealing with product development, marketing, a hungry poodle taste-tester, meetings with retail buyers, international distributors, skateboarding bulldogs, veterinarians, nutritionists, forecasting, budgeting, strategic planning, chatting with Major League Baseball Sports Legends, photo shoots with actors, or doing general film and TV work. Hard to get bored with all that variety huh? Anyway today was about PR, Planning Pitching and Promotions. It was a bit of film work, in preparation for a fund raising campaign for a group of non-profit organizations across the country. I'm not mentioning it yet, because in a few weeks I'll be blogging about it quite a bit, so I don't want to burn you out on the cause too soon. I met two colleagues this morning in Palm Springs- one had a camera, one had a microphone. We spent half of the day conducting interviews and getting some great shots that included our breathtaking Palm Springs topography and mountain vistas. My role varied from being an interviewee, a lighting guy, a mini-director, and a helpful assistant. After a productive stretch of filming, we broke for lunch at the hip and trendy Riviera Resort hotel, one of my favorite spots. Its the sort of place that always makes a great impression on out of town guests, so I knew that would be the spot for our lunch break. In a few weeks, you may see some of the fruit of our collective labor today. I'll unabashedly post and share it here and across several other places, so stay tuned. In the meantime, now that I am back home I think I'll ask my faithful treat-tester, Sheldon to give me some feedback on our new dog treats. He cant seem to decide between the Sweet Potato, Salmon and Apple, or the Oatmeal, Chicken and Pumpkin....he is in for a fun night of tasting I am sure!
-Rick Rockhill

7 comments:

KathyA said...

So nice to know that you really love your job. How great is it that Sheldon gets to reap the benefits as well!

OldOldLady Of The Hills said...

It sounds like a fun day...Creative and interesting in every way---And then, a Fine Lunch, Too! Yuuummmm.

/798 said...

Never put off till tomorrow what may be done today.......................................................................

Jeni said...

I chuckled when I read about "Skateboarding bulldogs." Why, I don't know for sure but was just having a bit of problem there trying to get a mental image of that in my mind's eye, ya know.

I do envy your worklife -that you have a job -no, a career -that is not just busy but fascinating busy! How fortunate that is especially in the way the economy is these days!

Now, go have some more fun with the interesting people you work with/for and meet along your life's way and all those great animals you get to know too!

Happy Weekend, Rick!

grace said...

creativity abounding. Oh I bet Sheldon is enjoying the taste tests ;)

kenju said...

You have piqued my curiosity!

CRUSTYBEEF said...

Salmon Apple Salmon Apple. Go for the Salmon Apple Sheldon!! :)

I'm very glad that things are very zen and in the right corners for you and your favorite family members. It's nice to have a good balance, and you deserve it. You work hard!

Now, for more important business, how do we get that chocolate heaven, shipped to chicago, asap? :)

have a good rest of your weekend!
E

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